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Cura Consultant Group, “Cura,” is an established partner that provides transformational guidance to achieve extraordinary outcomes. With over 25 years of experience, we are committed to delivering exceptional advisory services with a focus on leadership, operations, business practices, financial performance, brand strategy, and startup launch.


Meet Michael Fiorella

CEO & Founder

Michael has over two decades of leadership experience, business expertise, and entrepreneurial ventures. He began his career in Healthcare as a Manager-in-Training in New Orleans and progressed through the ranks from the banks of the Mississippi River to the palms of the

West Coast, serving in a variety of management positions;


Department Director, General
Manager, District Manager, Director of Operations, Director of Sales & Business Development,
Senior Director of Operations, Vice President of Operations, and currently serving as CEO.

Michael is actively involved in humanitarian efforts throughout the States of Texas and Louisiana, and Central America. He considers himself a "Coffee Aficionado" and is deeply passionate about plants and nature.


To plant a garden is to believe in tomorrow.” 

 — Audrey Hepburn


Cura's Founding Principles

Our core principles are the foundation of our culture and pillars of our organization. Living them out each day will guide our decisions, connect us at a deeper level and give rise to a sense of purpose that binds our company together. It's CURA's DNA.

  • Collaboration and Engagement that Fosters Solutions and Innovation

  • Embrace Challenges and Celebrate Milestones & Success

  • Think, Act, and Respond with Integrity, Compassion, and Respect

  • Align with Client Partners; Goals and Desired Outcomes

  • Deliver Extraordinary Service that Creates a Pathway Towards Sustainable Growth and Long-term Viability

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EVS & Dining Support Services

We understand the challenges communities face and our programs are designed to deliver impactful experiences and maximum outcomes that contribute to our client partners’ operational, regulatory, and financial success.

CURA's focused approach to operational excellence will help you grow with confidence.

Industries we serve: Healthcare, Senior Living, Education, Hospitality, Commercial, Retail,
Sports/Entertainment, and Aviation.

CURA’s “In-House” Support Services will guide managers and directors on how to manage more efficiently and effectively, as well as increase productivity and quality. Providing expertise to help with education, process improvement, risk mitigation, and staff retention.

CURA’s Vendor Management Services empowers an organization to take appropriate measures for controlling cost, reducing potential risks related to vendors, ensuring excellent service deliverability and deriving maximum value from your service provider on a consistent basis. Cura can assist with

strengthening the vendor partner relationship, contract pricing analyses, and contract negotiation.

CURA’s Crisis Response Services will minimize the negative and disruptive influence on resident/patient life, quality of care, staffing, reputation/corporate brand, or even profit margins caused by the Scope and Severity of Deficiencies. Cura can help with stabilization, strategic redirection and turnaround services. Our experienced crisis leaders and regulatory specialists are ready to deploy to support our clients and communities.

Performance Improvement
System/Process Evaluation
Vendor Management/
Contract Analysis
Risk Mitigation/
Crisis Management
Cost Reduction/
Infection Prevention
& Control
Quality Assurance/
Regulatory Compliance

Partner with us, we will bring our expertise and innovation to your organization.

Brand Strategy & Leaderhip Advisory

Brand Strategy & Leadership Advisory

Cura takes pride in working with talented individuals who are deeply connected to their ideas and vision, but seek guidance and support to help live out their purpose. Cura’s small business advisory can provide innovators and entrepreneurs with the knowledge and expertise they need to have a strategic and balanced approach to starting and successfully running a business.


Struggling to build and launch your dream business is very common. Always surrounded by distractions, and always placing great emphasis on the “how.” Instead, align with the reasons behind your desires to develop a brand... the “why." Look inward (your core) because "you are the brand" and "the brand is you.” It starts by believing in yourself, your abilities, and your vision. This will create a pathway towards potential audiences easily identifying the brand's purpose and what the brand actually offers.


Cura’s team of passionate and creative thinkers will walk with you as you take each step towards fulfilling your destiny. Our collaborative approach will help uncover uniqueness and authenticity that will evolve into a transformational experience.


Together we are aligned, focused, energized, balanced, and calm.

Our Guidance & Support

The Journey Begins Here

Brand Strategy 

Discovery & Research
Brand Purpose
Brand Vision
Mission Statement
Brand Core Values
Brand Uniqueness
Brand Awareness
Target Market
Audience Personas
Brand Architecture

Brand Identity

Brand Personality
Origin Story
Naming & Tagline
Brand Messaging
Brand Voice & Tone
Logo Design
Website Design
Content Creation
Visual Identity Systems
Brand Guidelines
Collateral Materials
Environmental Design

Brand Advisory

Business Model
Strategic Planning
Value Proposition
Process Evaluation
Cost Analysis
Budget Process
Pricing Structure
Revenue Streams
Customer Relations
Key Activities
Key Resources
Key Affiliate Partners
Leadership Support

Socia Impact
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Cura is committed to making a conscious and deliberate effort to engage in ongoing community service and volunteer work throughout our global communities. In addition to our efforts, we offer financial relief programs for individuals affected by challenging times, tribulations, & hardships.

In collaboration with Cura partners and Honduran School Officials we completed our first annual Aid for Education charity mission in July 2022, all working together to donate and distribute desperately needed school supplies to underprivileged students facing adversity.

Making a difference in the world is a priority for Cura, after all "cura" means care. Helping others endure and overcome difficulties gives us all a hopeful reminder to thrive and flourish against the odds. No matter how small the effort is, social impact affects everyone in ways we may not realize or immediately understand.


Contact us for a complementary Strategy Session

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